Google Pixel Upgrade Program

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Google Pixel Upgrade Program

The Google Pixel Upgrade Program allows customers to purchase an eligible Google Pixel on the monthly installment (EMI) plan with select financing and banking partners, with an option to upgrade to a new eligible Google Pixel after at least nine (9) EMI payments.
  • Customers can walk into the nearest store, select the eligible Google Pixel, purchase on a 24 month No Cost EMI plan and enroll for the program on https://www.cashify.in/pixelupgrade .
  • After Payment of 9 EMIs, customers will be eligible to upgrade to a new Google Pixel.
  • To upgrade, eligible customers can just walk into the nearest store, select the new Google Pixel, trade-in the original financed Google Pixel and start the new 24 month No Cost EMI plan.
  • As a member of this program when the customer decides to upgrade to the new Google Pixel, there is no need to worry about the condition of the original Google Pixel device. The amount equal to the remaining balance due under the customer's original installment loan (i.e. purchase price of the original financed Google Pixel, less all the EMIs paid) will be credited by Cashify to the customer's bank account. The customer can subsequently pre-close the original loan with the financing partner / Bank.
Customers enrolling in the Google Pixel Upgrade Program, agree to the following terms and conditions (“Terms & Conditions”).
Program dates - Offer is available from 17th December, 2025 at select participating stores. The offer may be revised or withdrawn without any prior notice.
Eligible devices - Google Pixel Upgrade Program is available to qualified end user customers who finance and activate an eligible Google Pixel. The eligible models under this program are Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and Pixel 10 Pro Fold. Upgrade subject to eligible models.
  1. Enrolling for the program
  • Customers will be required to apply for and enter into a 24 month No Cost EMI plan on the retail price of the eligible Google Pixel, with our partners Bajaj Finance and HDFC Bank. Subject to credit approval and credit limit of the customer. Offer is applicable in select stores. Please refer to the store locator tool to find the store near you.
  • Post the purchase, customers will be required to enroll here for the program within 30 days. This is a mandatory requirement.
a) Bajaj Finance consumer loans
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The limited period exclusive offer price is computed on the MRP ₹79999.00 (incl. of all taxes) of Pixel 10, 256 GB, (1 N). The illustrative monthly EMI of ₹3333.00 calculated above on MRP for a 24 month No Cost EMI with Bajaj Finance on consumer loan. Please refer to the illustration in the table below.
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Monthly EMIs illustrated above are rounded off to the nearest rupee for ease of reference.
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Available to qualified customers with eligible credit limit on Bajaj Finance.
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The consumer loan approval from the financier is at their sole discretion.
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Customers may be required to enter into separate agreements or arrangements (by whatever name called) with the financier to avail or use the EMI facility. Customers are advised to read the offer/agreement terms and conditions carefully.
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Processing fee applicable as per financier’s terms and conditions.
MRP (A)
Loan tenure in months
(B)
Down payment
(C)
Loan Amount
(D = A - C)
EMI amount
(E)
Total amount paid over 24 months
(F=E*B)
Pixel 10
79999
24
0
79999
3333
79999
Pixel 10 Pro
109999
24
0
109999
4583
109999
Pixel 10 Pro XL
124999
24
0
124999
5208
124999
Pixel 10 Pro Fold
172999
24
0
172999
7208
172999
b) HDFC Bank Credit Cards
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The limited period exclusive offer price is computed on the MRP ₹79999.00 (incl. of all taxes) of Pixel 10, 256 GB, (1 N). The illustrative net monthly EMI of ₹3333.00 calculated above on MRP for a 24 month No Cost EMI with HDFC Bank on Credit Cards. Please refer to the illustration in the table below.
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Monthly EMIs illustrated above are rounded off to the nearest rupee for ease of reference.
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In case of No Cost EMI, the interest charged by the Bank will be passed on to the customer as an upfront discount at the store and the Bank charges annual interest rates according to the reducing monthly balance. In the monthly reducing cycle, the principle is reduced with every EMI and the interest is calculated on outstanding balance.
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The interest amount on the first EMI will be calculated from the Loan Booking Date till Payment Due Date as per Bank's Policy.
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Processing fee and GST on interest component applicable as per Bank’s terms and conditions.
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All the details will be mentioned on the charge-slip for reference.
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In the event of customer pre-closing/ cancelling EMI before 9 months or after 15 months, pre-closure interest charges + 3% Pre-closure Fee on principle Outstanding (as applicable) will apply at the time of pre-closure. The same will be waived off if customer upgrades during the program eligibility window of 9-15 months, and pre-closes the existing loan.
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Valid for transactions made using Brand EMI option on select Pine Labs only.
MRP (A)
Loan tenure in months
(B)
Instant discount corresponding to interest charge on 24m EMI @ 15% p.a. (C)
Loan Amount as on transaction charge-slip
(D = A - C)
EMI amount as in the card statement exc. tax on interest
(E)
Total amount paid over 24 months
(F=E*B)
Pixel 10
79999
24
11256
68743
3333
79999
Pixel 10 Pro
109999
24
15477
94522
4583
109999
Pixel 10 Pro XL
124999
24
17587
107412
5208
124999
Pixel 10 Pro Fold
172999
24
24341
148658
7208
172999
By enrolling in the Google Pixel Upgrade Program, customer understands and agrees that Financing partner/Bank, and Trade-In provider (Cashify) may collect, process, transmit, maintain, share, and use certain of the personal information, such as name, mailing address, email address, and information related to the loan and loan status, in order to perform the service and support obligations under the program. Customers may receive periodic program related communications. Any information collected by the Financing partner / Bank and Trade-In Provider will be subject to their respective privacy policies.
  1. Exchanging the old device when enrolling for the program for the first time - Exchange the old device when enrolling for the program for the first time, and get additional exchange bonus upto ₹7000.00
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The Exchange bonus of up to ₹7000.00 is exclusively provided by the Authorised Trade-in Provider “Cashify” at select participating stores at their sole discretion. Exchange bonus is valid only for transactions involving trade-in of eligible old devices.
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Old device trade-in value as diagnosed by Cashify will be the final trade-in offer.
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Any other T&Cs as specified by Cashify will be applicable.
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Offer is valid for trade-in transactions with old device trade-in value meeting the minimum threshold value defined in the offer construct.
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Exchange Bonus is valid only for transactions involving Trade-in of customer’s eligible old devices valued at least ₹3000.00 or above. Customer’s eligible old devices valued between ₹3000.00 and ₹10000.00 will receive an Exchange Bonus of ₹5000.00; and customer’s eligible devices valued between ₹10000.00 and ₹15000.00 will receive an Exchange Bonus of ₹6000.00 and customer’s eligible devices valued above ₹15000.00 will receive an Exchange Bonus of ₹7000.00
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The exchange bonus and trade-in value shall be passed as a credit in the customer's invoice for in-store trade-in.
  1. Subscribing for Google premium services - When you purchase a Google Pixel on this program, you may be eligible for premium Google services. Subscription fees apply after trial periods.
The Google AI Pro plan, Fitbit Premium and YouTube Premium trial offers are available to eligible users of each service with the purchase and activation of Pixel 10 Pro, Pixel 10 Pro XL and Pixel 10 Pro Fold. Offers expire at 12:29 p.m. IST on 1 November 2026. Valid method of payment required at sign-up, but you will not be charged until the respective trial period expires and the subscriptions auto-renew. Cancel anytime.

The Google One Premium 2TB plan, Fitbit Premium, and YouTube Premium trial offers are available to eligible users of each service with the purchase and activation of Pixel 10. Offers expire at 12:29 pm IST on 1 November 2026. Valid form of payment required at sign-up, but you will not be charged until the respective trial period expires and the subscriptions auto-renew. Cancel anytime.
a) Google AI Pro - 1 year of Google AI Pro with Pixel 10 Pro phones
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Access Google’s most-capable AI models.
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Deep research with NotebookLM, Gemini Live.
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Video generation with Veo 3 Fast, Flow, and Whisk.
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With Pixel 10 Pro, Pixel 10 Pro XL, Pixel 10 Pro Fold only.
b) Google One Premium - 6 months of Google One with Pixel 10
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2TB cloud storage.
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Automatic photos, videos, contacts backup.
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Share your plan with up to five people.
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With Pixel 10 purchase only.
c) Fitbit Premium - 6 months of Fitbit Premium
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Advanced health insights and analytics.
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Guided workouts and wellness programme.
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Premium data tracking and trend forecasting.
d) YouTube Premium - 3 months of YouTube Premium
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Ad-free viewing experience.
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Background play and offline downloads.
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YouTube Music included.
  1. Exercising the Upgrade option - Customers may be eligible to upgrade to a new eligible Google Pixel under the following terms and conditions of the program.

a) Eligibility criterion and requirements to upgrade

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The customer's account is in good standing condition with the financing partner under the terms of the installment loan. Also, the Customer is eligible for an additional credit line equivalent to the value of the new Google Pixel the customer wishes to upgrade to.
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Customers have paid a minimum of nine (9) EMIs.
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Customers have to exercise the Upgrade option after payment of nine (9) EMIs and within fifteen (15) EMI payments.
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If the customer decides not to upgrade within fifteen (15) EMI payments, the customer will not be eligible for upgrade under this program and will continue paying the remaining EMIs till 24 months as per the payment terms with the financing partner.
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Customers will have to trade-in the existing Google Pixel financed under this program with Google’s Authorised Trade-In Partner “Cashify”.
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Offer is applicable in select stores. Please refer to the store locator tool to find the store near you.

b) Upgrading to the new Google Pixel

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If eligible based on the requirements listed above, the customer can walk in to the nearest store. Select the eligible new Google Pixel and enroll for the Pixel Upgrade program under the same terms and conditions (as detailed out above in ‘1. Enrolling for the program’).
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Upgrading to a new eligible Google Pixel is subject to its release and availability at the time the customer exercises the Upgrade option. Depending on the eligible Google Pixel model chosen, the EMI value may change.
◦
Customers will have to trade-in the existing Google Pixel financed under this program, Google’s Authorised Trade-In Partner “Cashify”. There will be an option to exercise in-store trade-in or schedule pick-up within 5 days. At the time of device pick-up (at Store or at Doorstep if pick-up option selected) the device needs to go through a mandatory soft evaluation on Cashify platform to check for the following criterions:
  1. The device needs to switch on.
  1. The IMEI of the device should be the same as the device that was originally financed under Pixel Upgrade Program.
  1. The device is free from any functional defects.
  1. The device has not gone through any unauthorized repair, modifications etc.
◦
Only after successful trade-in (i.e. existing Google Pixel handed over to Cashify and above checks concluded), the upgrade process be deemed complete.
◦
Customers are recommended to go through mandatory evaluation of the original financed Google Pixel done by Cashify prior to completing the loan onboarding process on the new device with the financing partner / Bank.
◦
In the event of the customer not returning the original financed Google Pixel to Cashify or failure of either of the evaluation criterion, customer will continue paying the remaining EMIs due on the original Google Pixel till 24 months as per the payment terms with the financing partner/Bank, and as well the EMIs under the new instalment loan for the new Google Pixel purchased.
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Customers will also be required to share with Cashify the Bank Account details, where the amount for the traded-in device will be credited by Cashify.
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The customer is solely responsible for removing all data, including confidential and personal data, from the financed Google Pixel prior to the trade-in. Cashify does not accept any responsibility or liability for any lost files or data.

c) Settlement of original instalment loan after upgrading to the new Google Pixel

◦
Upon successful completion of Trade-in & upgrading to the new Google Pixel and re-enrolling for the Google Pixel upgrade program basis the criterion above, an amount equal to the remaining balance due under customer’s original instalment loan (i.e. purchase price of the traded-in Google Pixel, less all the EMIs paid) will be credited by Cashify to the customer's bank account.
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It is then the sole responsibility of the customer to payout the remaining balance due to the financing partner / Bank under the original installment loan. Please note the Cashify will not pay the balance due to the financing partner / Bank on behalf of the customer.
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In the event of the customer not paying out the balance due on the original financed Google Pixel, customer will continue paying the remaining EMIs due on the original Google Pixel till 24 months as per the payment terms with the financing partner/Bank, and as well the EMIs under the new instalment loan for the new Google Pixel purchased.
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Please refer to the table below for the assured buyback values depending on the month the customer decides to upgrade post payment of minimum 9 EMIs. Illustration on Google Pixel 10 purchase under this program.
Purchase price or invoice value (Google Pixel 10)
79,999
EMI Value
Loan outstanding
(after EMI payment for that month)
Assured Buy-back value
Assured Buy-back %
Purchase date
79,999
EMI 1
3,333
76,666
EMI 2
3,333
73,332
EMI 3
3,333
69,999
EMI 4
3,333
66,666
EMI 5
3,333
63,333
EMI 6
3,333
59,999
EMI 7
3,333
56,666
EMI 8
3,333
53,333
EMI 9
3,333
49,999
49,999
62.50%
EMI 10
3,333
46,666
46,666
58.33%
EMI 11
3,333
43,333
43,333
54.17%
EMI 12
3,333
40,000
40,000
50.00%
EMI 13
3,333
36,666
36,666
45.83%
EMI 14
3,333
33,333
33,333
41.67%
EMI 15
3,333
30,000
30,000
37.50%
EMI 16
3,333
26,666
EMI 17
3,333
23,333
EMI 18
3,333
20,000
EMI 19
3,333
16,666
EMI 20
3,333
13,333
EMI 21
3,333
10,000
EMI 22
3,333
6,667
EMI 23
3,333
3,333
EMI 24
3,333
0
Example 1 - Illustrative example showcasing an end to end program journey - Enrollment and Upgrade to same priced new Google Pixel next year
Enrolling for the program
  1. You walk into the nearest eligible store.
  2. Select Google Pixel 10 priced at MRP ₹79999.00 (incl. of all taxes) to purchase.
  3. Check credit eligibility with Bajaj Finance in the store and complete the loan onboarding process.
  4. On successful approval of the instant loan from Bajaj Finance, you are enrolled for the Pixel Upgrade program with zero down payment on a 24 month No Cost EMI plan.
  5. Walk out of the store with the new Google Pixel 10
  6. Post the purchase, enroll here for the program within 30 days. This is a mandatory requirement.
  7. Next month onwards you are required to pay an EMI of ₹3333.00 as per the payment terms of the instalment loan with Bajaj Finance.
Exercising the Upgrade option
  1. After payment of 12 EMIs (i.e. ₹3333 * 12 = ₹40000.00 rounded to nearest rupee for ease of reference), you decide to upgrade to the new Google Pixel launched by Google. At this stage while you have paid 12 EMIs, there is a remaining balance due to Bajaj Finance of another 12 EMIs (i.e. ₹3333 * 12 = ₹40000.00) on your Google Pixel 10.
  2. Check your eligibility for Google Pixel 10 by entering the device IMEI number on this page.
  3. Walk in to the nearest eligible store.
  4. Go through mandatory trade-in evaluation of your existing Google Pixel 10 by Cashify.
  5. Select the new Google Pixel launched in the market priced at MRP ₹79999.00 (incl. of all taxes).
  6. Check credit eligibility with Bajaj Finance in the store and complete the loan onboarding process.
  7. On successful approval of the instant loan from Bajaj Finance, you are re-enrolled for the Pixel Upgrade program with zero down payment on a 24 month No Cost EMI plan.
  8. Trade-in (i.e. handover) your Google Pixel 10 to Cashify that has already been successfully evaluated earlier in the store.
  9. Walk out of the store with the new Google Pixel.
  10. Amount of ₹40000.00 is credited into your account by Cashify within 5 working days.
  11. Pay the remaining due on the earlier financed Google Pixel 10 (equivalent to ₹40000.00) and pre-close the installment loan.
  12. Next month onwards you are required to pay an EMI of ₹3333.00 as per the payment terms of the instalment loan with Bajaj Finance on the new Google Pixel.
Example 2 - Illustrative example showcasing an end to end program journey - Enrollment and Upgrade to higher priced new Google Pixel next year
Enrolling for the program
  1. You walk into the nearest eligible store.
  2. Select Google Pixel 10 priced at MRP ₹79999.00 (incl. of all taxes) to purchase.
  3. Check credit eligibility with Bajaj Finance in the store and complete the loan onboarding process.
  4. On successful approval of the instant loan from Bajaj Finance, you are enrolled for the Pixel Upgrade program with zero down payment on a 24 month No Cost EMI plan.
  5. Walk out of the store with the new Google Pixel 10
  6. Post the purchase, enroll here for the program within 30 days. This is a mandatory requirement.
  7. Next month onwards you are required to pay an EMI of ₹3333.00 as per the payment terms of the instalment loan with Bajaj Finance.
Exercising the Upgrade option
  1. After payment of 12 EMIs (i.e. ₹3333 * 12 = ₹40000.00 rounded to nearest rupee for ease of reference), you decide to upgrade to the new Google Pixel launched by Google. At this stage while you have paid 12 EMIs, there is a remaining balance due to Bajaj Finance of another 12 EMIs (i.e. ₹3333 * 12 = ₹40000.00) on your Google Pixel 10.
  2. Check your eligibility for Google Pixel 10 by entering the device IMEI number on this page.
  3. Walk in to the nearest eligible store.
  4. Go through mandatory trade-in evaluation of your existing Google Pixel 10 by Cashify.
  5. Select the new Google Pixel launched in the market priced at MRP ₹109999.00 (incl. of all taxes).
  6. Check credit eligibility with Bajaj Finance in the store and complete the loan onboarding process.
  7. On successful approval of the instant loan from Bajaj Finance, you are re-enrolled for the Pixel Upgrade program with zero down payment on a 24 month No Cost EMI plan.
  8. Trade-in (i.e. handover) your Google Pixel 10 to Cashify that has already been successfully evaluated earlier in the store.
  9. Walk out of the store with the new Google Pixel.
  10. Amount of ₹40000.00 is credited into your account by Cashify within 5 working days.
  11. Pay the remaining due on the earlier financed Google Pixel 10 (equivalent to ₹40000.00) and pre-close the installment loan.
  12. Next month onwards you are required to pay an EMI of ₹4583.00 as per the payment terms of the instalment loan with Bajaj Finance on the new Google Pixel.