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WhatsApp Introduces ‘Bol Behen’ Chatbot in India To Help Young Girls

- Updated: 1st Apr 2022, 18:32 IST
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    More Details About ‘Bol Behen’
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WhatsApp, the popular instant messaging service, has launched a new chatbot in India in partnership with the non-profit Girl Effect. “Bol Behen” is the name of the AI-based chatbot “. It will provide support to adolescent girls and young women concerned about their overall health and sexual well-being. The Chatbot will deliver material on issues such as relationships, sexuality, and reproductive health in both Hindi and English (Hinglish). Users may also ask the Chatbot their questions about a variety of topics. Anyone can access the “Bol Behen” (Speak, sister in English) chatbot with a phone number or a web invite link.

Users may contact the Bol Behen chatbot by sending a WhatsApp message to +91-7304496601 or viewing its profile on the web. The new Chatbot, according to the Facebook-owned messaging service, aims at adolescent girls and young women in India’s Hindi belt. Moreover, it often uses low-end devices with inadequate Internet access.

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An earlier version of this Chatbot, dubbed “Big Sis,” was developed in South Africa to provide women with accessible and nonjudgmental guidance. The guidance is on various sensitive issues about their sexual healthcare and relationships.

More Details About ‘Bol Behen’

Bol Behen

Bol Behen intends to use WhatsApp’s architecture to better grasp the messages’ emotions. It receives to respond to clients more precisely. It is likely to reach tens of millions of women across India. Answering their health-related questions and connecting them to verified enterprises at some point.

Lady Impact introduced the Bol Behen chatbot on Facebook Messenger in India for the first time in 2020. It scales up to 100,000 chats and 1.6 million messages. The Chatbot was inspired by Lady Impact’s first Chatbot, Massive Sis. It debuted in South Africa to provide nonjudgmental advice on sexual health and relationships.

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In a prepared statement, Kanishk Kabiraj, Lady Impact Nation Lead for India, said, “WhatsApp’s expertise gives us the chance to forge closer hyperlinks between ladies and the well-being providers they want, offering content material that solves her issues and encourages her to access healthcare, by way of reference to curated and vetted suppliers.”

“This will enable us to deliver more seamless, personalized healthcare journeys in the future — for example, allowing women to book appointments, receive reminders, and share recommendations inside Bol Behen.”

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With the use of chatbots, chat shows, and TV dramas, Girl Effect aims to educate young women and girls across Africa and Asia on taking care of one’s physical and mental health. It will disseminate women’s health and hygiene information more quickly thanks to this new Chatbot, which is aimed at younger girls.


Highlights of the Story

  • Users can access the Bol Behen chatbot by sending ‘Hi’ to the number +91-7304496601 on WhatsApp.
  • In 2020, Girl Effect first launched the Bol Behen chatbot on Facebook Messenger in India.
  • WhatsApp chatbot can answer questions on different topics.