Cashify, India’s leading re-commerce marketplace, proudly announces the appointment of the South Indian film superstar Rashmika Mandanna as our brand ambassador. Mandanna is going to be the face of our new integrated marketing campaign. Rashmika stole everyone’s hearts with her recent presence in the Blockbuster movie, Pushpa: The Rise. In addition, she has worked across…2022-11-07 15:56:45Cashify Appoints Rashmika Mandanna As Brand Ambassador
cashify
60060
1230900

Cashify Appoints Rashmika Mandanna As Brand Ambassador

Share:facebookinstagramwhatsapp
google-follow

Cashify announces its massive collaboration with Pushpa actress Rashmika Mandanna as brand ambassador. This move is to further expand their presence in South India.

 - 
Updated: 7th Nov 2022, 15:56 IST
Table Of Contents
  • 1
    Cashify x Rashmika Mandanna: New Chapter Unfolds!
  • 2
    How Cashify Works?

Cashify, India’s leading re-commerce marketplace, proudly announces the appointment of the South Indian film superstar Rashmika Mandanna as our brand ambassador. Mandanna is going to be the face of our new integrated marketing campaign. Rashmika stole everyone’s hearts with her recent presence in the Blockbuster movie, Pushpa: The Rise. In addition, she has worked across several film industries in South India. This includes the Tamil, Telugu and Kannada film industries. She is now an ultra-popular youth icon and actress not just in South India but across the globe.

Also read: Cashify Appoints Rajkummar Rao As Its Brand Ambassador

This is a two year collaboration that will help us expand our presence in the South. Besides, we will have a great shot at spreading Cashify’s message of accessibility, trustworthiness and reliability to the youth through Rashmika Mandanna. Not only that, we will be running four different multi-lingual campaigns. These campaigns will be in Telugu, Tamil, Kannada and Hindi, respectively. Additionally, each of these four campaigns will extensively run on not just TV but across digital platforms as well.

Cashify x Rashmika Mandanna: New Chapter Unfolds!

Rashmika Mandanna Appointed as New Cashify Brand Ambassador

Our Co-Founder and COO, Nakul Kumar said that, “It’s an absolute honour to have Rashmika Mandanna on board as our first female brand ambassador. From making her debut in the film industry to conquering it within 5 years, Rashmika is a sheer force of talent. We’re sure this partnership will bring only good tidings for both of us and for that we’re truly thrilled.”

Also read: Cyber Swachhta Kendra: How To Keep Your Devices Bot Free?

Puneet Arora, Director-Marketing (Brand & Content), Cashify, has said that “Working with the ever talented Rajkumar Rao as our first brand ambassador motivated us to further increase our connect with India’s youth. By getting South India’s cherished Rashmika Mandanna as another valuable member of Cashify, we plan to establish Cashify as a brand that’s youthful, ever-evolving and something one can always count on. Establishing long term relationships with such talented actors as our brand ambassadors fills us with joy. This campaign also serves as a fun way to connect with the Indian youth and inform them about the opportunities being provided by Cashify simply by selling their old phones and getting paid instantly. It is a matter of great pride for Cashify to reach out to our vast consumer base in South India in regional languages and continue to grow the Cashify community.”

Initially, there will be three TVCs featuring Rashmika Mandanna. These three TVCs will be in Telugu, Tamil and Kannada. After the release of these TVCs, they will release in other languages as well. Our campaign will kick off across digital platforms starting second week of February 2022.

Also read: How To Sell Your Realme C2 And Get The Best Value?

Talking about the collaboration, Rashmika Mandanna said, “I’m really excited to be a part of the Cashify family. In recent years, Cashify has become almost synonymous with trading off second hand smartphones for cash. I, for one, believe in repurposing and recycling whenever possible. With this collaboration, I hope to contribute some amount of sustainability to our everyday relationship with smartphones and other gadgets.”

Watch the full 35 second cuts here:

TVC 1 Tamil: https://youtu.be/O9uh0mw9wtA
TVC 1 Telugu: https://youtu.be/eaHpkVcLlC8
TVC 1 Kannada: https://youtu.be/A15DxmxGVC0

TVC 2 Tamil: https://youtu.be/f7HLgSEBPhQ
TVC 2 Telugu: https://youtu.be/Ag-P576DB-o
TVC 2 Kannada: https://youtu.be/LFI8t0Zaa_I

How Cashify Works?

Rashmika Mandanna Cashify TVC

Cashify primarily works towards making the selling of your smartphone a hassle-free experience. The entire process of selling your device is simplified with Cashify. From doorstop collection of your smartphone to instant cash, it is everything that you would want from an effortless smartphone selling experience. Another thing to note here is that by selling your old smartphone, you help reducing India’s e-waste carbon footprint, big time.

With just a couple taps, you can sell your smartphone on Cashify within seconds. Select your model and our intelligent AI will detect and quote the best price for your handset. After that, a representative will come over, collect your device and give you the quoted cash on spot. All of this indeed does make your smartphone selling experience a super seamless one. With Rashmika Mandanna on board now, sky is most certainly the limit for us, here at Cashify.

Also read: Is It Time To Sell Samsung Galaxy J6? The Best Upgrade Options


Comments

Featured Videos

  • Best Reel Downloader Apps For Instagram 2023
    The best reel downloader apps let you download reels in a jiffy. Instagram is definitely one of the best platforms to share photos and videos. And with the addition of reels, the social media platform has become even more engaging and exciting. Reels, basically, are short videos with audio and effect. Their short length is…
    14th Mar 2023
  • Living A Life Of Chaos With iPhone 14 Pro
    Since we began using the Apple iPhone 14 Pro, we’ve encountered various issues and most of which are related to iOS 16. Several issues that we’ve faced are related to notifications, Always-on -display, battery life and wallpaper. Until these issues are officially fixed, we will have to live with them. We tried to tackle some of…
    31st Oct 2022
  • OnePlus 9RT Alternatives To Buy In India Under Rs 45,000
    The OnePlus 9RT, a T upgrade, was out the previous year, although it’s only available in price-sensitive areas like China and India. Moreover, the OnePlus 9RT has superior cameras, including a 50MP primary sensor, a little more prominent display, a premium design, good battery/charging and a more effective Snapdragon 888 CPU. Overall, this smartphone looks…
    28th Oct 2022
  • iPhone 14 Pro Vs iPhone 13 Pro Vs iPhone 12 Pro Camera Comparison
    We’ll discuss the overall camera setup & quality of the iPhone 14 Pro Vs iPhone 13 Pro Vs iPhone 12 Pro in the article. All of these phones come with a triple-camera setup. However, you might find some significant upgrades in the iPhone 14 Pro. Let’s find out the details about the camera quality of…
    7th Oct 2022
  • Moto Edge 30 Pro Vs iQOO 9T Comparison: Which One To Buy?
    The year 2022 is known as the year of the launch of many flagship smartphones. However, there is quite a decent competition between the phones in the price segment of Rs 50,000, and even there are too many options to choose from. Here in this article, we’ll compare the Moto Edge 30 Pro Vs IQOO…
    6th Oct 2022

Highlights of the Story

  • Rajkumar Rao has been the first brand ambassador of Cashify; a collaboration which kicked off sometime during August, 2022.
  • Now, the brand is all set to expand its business in South India through a collaboration with Rashmika Mandanna.
  • Rashmika Mandanna is now the brand ambassador for Cashify’s integrated marketing campaign.

    You May Also Read

    Google Mobile Phone Price List
    Google Mobile Phone Price List
    Google has been creating Android which runs almost all the phones ever since Android publically came out into the market. However, after revolutionising the entire smartphone market, Google started creating its own smartphones and entered the flagship segment with the finest and refined variants from the brand in the Google Nexus Series. However, the series…