boAt Launches Its First-Ever Bluetooth Calling Smartwatch

National, May 18, 2022: Imagine Marketing Limited-owned boAt, India’s #1 Earwear brand, today announced the release of its first-ever Bluetooth Calling Smartwatch, dubbed “boAt Primia.” The smartwatch has a large round AMOLED display, a built-in speaker, a microphone, and a radiant metallic design with a classic leather strap. The smartwatch, with its captivating design, is intended to provide consumers with the best of boAt.

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The boAt Primia smartwatch is the first of its kind from the house of boAt, taking it a step further with the ‘Bluetooth Calling’ option. This latest feature improves the calling experience by adding an extra layer of comfort when connecting with friends, family, or colleagues via the watch’s beautiful round dial.

boAt Primia Smartwatch Specifications

It is further enhanced by the captivating 1.39″ AMOLED Display with a crisp resolution of 454×454 pixels, which provides crystal clear image clarity and sharper details even when used in direct sunlight. This smartwatch, which combines the best of design and technology, also provides direct access to Voice Assistant.

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Customers can simply speak to boAt Primia to connect to their smartphones’ Google and Siri voice assistants. In addition, the boAt Primia smartwatch has an in-built heart rate, SPO2, and stress level tracker to assist users in tracking their physical health such as step counts, calorie burn records, and distance travelled.

It also includes a sleep tracker that provides accurate insights into users’ sleeping patterns (light or deep) and guides them to sleep smart. Finally, it has 11 Active Sports Modes for intense sports like basketball, badminton, football, spinning, climbing, cycling, yoga, treadmill, or simply going for a brisk walk or run.

Through the boAt Crest App, Primia’s health ecosystem is also enhancing with custom-run plans, fitness buddies, and a wellness crew. Primia can customise users’ fitness plans based on their BMI for better training to achieve their goals.

A customer can also assemble a team of friends and family to join them on their fitness journey. Above all, the Wellness crew guardians can assist them in keeping track of their loved ones’ vital signs. Among other smart features, the Primia includes smart updates and notifications for texts, emails, notifications, and calls.

The Primia can also be used as a smart entertainment remote. It is allowing you to play, pause, or select a favourite song from the wrist. You can as well as take photos with your smartphone. The IP67 dust, sweat, and splash-resistant casing of the Primia allows users to wear the watch freely in extreme weather conditions or during an intense workout session.

Price In India

The Primia Smartwatch with Bluetooth Calling will be available for an introductory price of Rs. 3,999 on Amazon and the company Website for the first 1000 customers. Following this, the watch will be available for Rs. 4,499.

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