One Man’s Trash, Another’s Treasure: How Cashify Solves India’s E-waste Problem
Since smartphones are more common in the world than toilets, it’s time we paid attention to the e-waste problem that comes with every new mobile phone that is shipped and sold. This was the origin story behind Cashify and how it came to exist.
Where there’s consumption, there’s waste. India, in recent times, has become one of the top 3 nations with the largest smartphone user base. So much so that the country is now known as the fifth largest producer of e-waste in the world. The numbers can be staggering. While smartphone brands shoot away one launch after the other, the rate of smartphone usage is growing in India. Consequently, e-waste is on the rise as well.
Poor management of waste of any kind can make it extremely difficult to sustain a healthy environment. Since smartphones are more common in the world than toilets, it’s time we paid attention to the e-waste problem that comes with every new mobile phone that is shipped and sold. This was the origin story behind Cashify and how it came to exist.
An all-round smartphone care provider, Cashify grew through the stages to be what it is today. Majorly known as a smartphone buyback platform, Cashify now caters to smartphone users across India and helps them with everything they would ever need for their devices. From repair to accessories and refurbished gadgets, the concern for an effective way to reuse, reduce and recycle electronic gadgets remains our key focus area.
But was it always aimed to be a smartphone buyback and smartphone-based service? How has our journey into establishing ourselves in India’s re-commerce market been? This YourStory article covers the major milestones that shaped our present and gave us the vision for working towards a better environment by making e-waste a thing of the past. Click here to read full article.
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