
iQOO has increased the prices of several popular smartphones in India, making its premium lineup noticeably more expensive. The latest iQOO price hike affects the iQOO 15, iQOO 15R and iQOO Neo 10, with some variants now costing up to Rs 10,000 more than before. The revised prices are already live on iQOO's online store.
The sudden increase comes at a time when smartphone makers are dealing with rising memory costs and supply pressure. It also changes the value proposition of these phones, as several competing models are now available at similar prices.
iQOO 15, 15R And Neo 10 Price Hike Details

The iQOO 15 has seen one of the biggest increases in the lineup. Its 12GB + 256GB variant now costs Rs 85,999, up from Rs 76,999. The 16GB + 256GB version has also become more expensive.
The iQOO 15R and Neo 10 have received smaller increases, but the higher prices bring them closer to strong competitors from OnePlus and Motorola.
Phone | Variant | Old Price | New Price |
|---|---|---|---|
12GB + 256GB | Rs 76,999 | Rs 85,999 | |
16GB + 256GB | Rs 83,999 | Rs 93,999 | |
8GB + 256GB | Rs 49,999 | Rs 53,999 | |
12GB + 256GB | Rs 54,999 | Rs 59,999 | |
12GB + 512GB | Rs 61,999 | Rs 66,999 | |
8GB + 256GB | Rs 41,999 | Rs43,999 | |
12GB + 256GB | Rs 46,999 | Rs 48,999 |
Are These iQOO Phones Still Worth Buying?
The price hike makes the iQOO 15 less aggressive against the OnePlus 15, which offers similar flagship level performance at a comparable price. The iQOO 15 still stands out with its 2K display and high performance hardware.
iQOO 15 key highlights:
• Processor: Snapdragon 8 Elite Gen 5 chipset
• Storage: Up to 16GB RAM
• Display: 2K display with 144Hz refresh rate
• Battery: Large battery above 7,000mAh
Also Read: 3 Mid-Range iQOO Phones With Maximum Resale Value
The iQOO 15R now starts at Rs 53,999, putting it close to the Motorola Edge 70 Max and OnePlus 15R. Its smaller 6.5-inch 1.5K AMOLED display and Snapdragon 8 Gen 5 chipset may appeal to buyers who prefer a more compact phone.
Meanwhile, the iQOO Neo 10 now starts at Rs 43,999. At this price, the OnePlus Nord 6 becomes a strong alternative, while the Nothing Phone (3a) and Motorola Edge 70 Pro may appeal more to camera focused buyers.
For shoppers, the key takeaway is that the iQOO price hike has reduced the value advantage these phones previously offered, so comparing prices before buying is now more important.
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