Apple is kicking off 2026 with an exciting product launch event on March 4. The tech giant invites select media to a “special Apple experience” in New York, London, and Shanghai. Rumours swirl around several new devices, including a budget-friendly MacBook and the Apple iPhone 17e leak that has everyone talking. This event promises to bring more affordable options to Apple’s lineup, making premium tech accessible to more people.
Experts believe Apple plans to announce products through press releases in the days leading up to March 4, with hands-on demos for media on the day itself. Also, the invite features a colourful 3D Apple logo, hinting at vibrant designs for upcoming gadgets.
Affordable MacBook Takes Center Stage
Apple prepares to introduce its first truly low-cost MacBook. This new entry-level laptop aims to sit below the MacBook Air in pricing while delivering solid performance.
Also Read: Google Pixel 10a vs Apple iPhone 16: Which One Delivers Better Value In 2026?
Reports suggest the device features:
- Processor: A18 Pro chipset (the same powerful chip from the iPhone 16 Pro series)
- Display: Around 12.9-inch or 13-inch LCD display
- Colors: Bright, fun color options like blue, yellow, pink, and possibly others
- Aluminum build for a premium feel
Pricing rumors point to about $500 to $699 in the US (roughly Rs 42,000 to Rs 58,000), making it a game-changer for budget-conscious buyers who want a real Mac experience.
This colorful, affordable MacBook could attract students, first-time Mac users, and anyone seeking value without sacrificing speed.
iPhone 17e Leak Reveals Key Upgrades
The iPhone 17e leak highlights Apple’s focus on its budget iPhone series. This model succeeds the iPhone 16e and brings meaningful improvements while keeping costs in check.
Leaked details include:
- Processor: A19 chipset (matching the main iPhone 17 for better performance and efficiency)
- Battery: MagSafe support for faster wireless charging (up to 25W in some reports)
- Camera: Possible upgrade to an 18-megapixel Centre Stage front camera
- Rear camera setup similar to the iPhone 16e
- Likely Dynamic Island design and 6.1-inch 60Hz OLED screen
Apple plans to maintain the previous pricing, around $599 in the US or Rs 59,900 in India. These tweaks promise longer battery life, smoother operation, and better accessory compatibility without a big price jump.
With the March 4 event approaching fast, excitement builds for these budget-focused launches. Apple expands its reach by offering powerful features at lower prices, appealing to a wider audience in a competitive market. Stay tuned for official announcements!
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